Manish Yadav
Types of SEO
Boost Your Rankings with XpertDMS
If you’re looking to grow your business online, SEO (Search Engine Optimization) is one of the most powerful tools to increase visibility, drive organic traffic, and boost sales. But did you know there are different types of SEO, each serving a unique purpose? Understanding them can help you choose the right strategy—and the right team—to take your website to the top.
At XpertDMS, we specialize in all major types of SEO, offering tailored services that deliver real results. Let’s dive into the main types of SEO and how they work.
🧩 1. On-Page SEO
This is all about optimizing the content on your website pages to rank higher on search engines.
Includes:
- Keyword optimization
- Meta tags (title, description)
- Header tags (H1, H2, etc.)
- Image optimization
- Internal linking
- Content quality and readability
✅ Why it matters: On-page SEO ensures that your content is both user-friendly and search engine-friendly.
🔗 2. Off-Page SEO
This involves actions taken outside of your website to impact your rankings.
Includes:
- Link building (backlinks)
- Social signals
- Guest posting
- Influencer outreach
- Brand mentions
✅ Why it matters: Off-page SEO builds credibility and authority, helping your site climb up the search results.
⚙️ 3. Technical SEO
This focuses on improving the backend structure of your website for better crawling and indexing by search engines.
Includes:
- Website speed optimization
- Mobile-friendliness
- Secure connections (HTTPS)
- XML sitemaps
- Fixing broken links
- Schema markup
✅ Why it matters: A technically sound website is easier for Google to understand and rank.
🌍 4. Local SEO
Perfect for businesses targeting a specific geographical area.
Includes:
- Google My Business (GMB) optimization
- Local citations
- Reviews and ratings
- Location-specific keywords
✅ Why it matters: Local SEO helps you appear in local searches like “best digital agency near me.”
🛍️ 5. E-Commerce SEO
Tailored specifically for online stores, helping product pages rank and convert.
Includes:
- Optimized product descriptions
- Structured product data
- Product image SEO
- Category & filter optimization
✅ Why it matters: It brings high-intent buyers directly to your product pages.
💼 Get Professional SEO Services from XpertDMS
At XpertDMS, we offer complete SEO solutions—on-page, off-page, technical, local, and e-commerce—all under one roof. Our goal is simple: get your business on page #1 of Google and keep it there.
📈 Whether you’re a local business or a national brand, we’ll create a custom SEO strategy to drive traffic, leads, and revenue.
In today’s competitive digital landscape, simply having a website isn’t enough—you need the right kind of SEO to truly stand out. Whether you’re running a local business, a fast-growing startup, or an online store, different types of SEO serve different purposes. In this article, we break down the 5 major types of SEO—On-Page, Off-Page, Technical, Local, and E-commerce SEO—and explain how each one can help your business increase visibility, drive more traffic, and boost conversions. Plus, discover how XpertDMS, a leading SEO service provider in Faridabad, can craft a tailored strategy to help your business succeed online.
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