How Many Types of SEO Are There?

Types of SEO

Boost Your Rankings with XpertDMS

If you’re looking to grow your business online, SEO (Search Engine Optimization) is one of the most powerful tools to increase visibility, drive organic traffic, and boost sales. But did you know there are different types of SEO, each serving a unique purpose? Understanding them can help you choose the right strategy—and the right team—to take your website to the top.

At XpertDMS, we specialize in all major types of SEO, offering tailored services that deliver real results. Let’s dive into the main types of SEO and how they work.

🧩 1. On-Page SEO

This is all about optimizing the content on your website pages to rank higher on search engines.

Includes:

Keyword optimization
Meta tags (title, description)
Header tags (H1, H2, etc.)
Image optimization
Internal linking
Content quality and readability

✅ Why it matters: On-page SEO ensures that your content is both user-friendly and search engine-friendly.

🔗 2. Off-Page SEO

This involves actions taken outside of your website to impact your rankings.

Includes:

Link building (backlinks)
Social signals
Guest posting
Influencer outreach
Brand mentions

✅ Why it matters: Off-page SEO builds credibility and authority, helping your site climb up the search results.

⚙️ 3. Technical SEO

This focuses on improving the backend structure of your website for better crawling and indexing by search engines.

Includes:

Website speed optimization
Mobile-friendliness
Secure connections (HTTPS)
XML sitemaps
Fixing broken links
Schema markup

✅ Why it matters: A technically sound website is easier for Google to understand and rank.

🌍 4. Local SEO

Perfect for businesses targeting a specific geographical area.

Includes:

Google My Business (GMB) optimization
Local citations
Reviews and ratings
Location-specific keywords

✅ Why it matters: Local SEO helps you appear in local searches like “best digital agency near me.”

🛍️ 5. E-Commerce SEO

Tailored specifically for online stores, helping product pages rank and convert.

Includes:

Optimized product descriptions
Structured product data
Product image SEO
Category & filter optimization

✅ Why it matters: It brings high-intent buyers directly to your product pages.

💼 Get Professional SEO Services from XpertDMS

At XpertDMS, we offer complete SEO solutions—on-page, off-page, technical, local, and e-commerce—all under one roof. Our goal is simple: get your business on page #1 of Google and keep it there.

📈 Whether you’re a local business or a national brand, we’ll create a custom SEO strategy to drive traffic, leads, and revenue.

In today’s competitive digital landscape, simply having a website isn’t enough—you need the right kind of SEO to truly stand out. Whether you’re running a local business, a fast-growing startup, or an online store, different types of SEO serve different purposes. In this article, we break down the 5 major types of SEO—On-Page, Off-Page, Technical, Local, and E-commerce SEO—and explain how each one can help your business increase visibility, drive more traffic, and boost conversions. Plus, discover how XpertDMS, a leading SEO service provider in Faridabad, can craft a tailored strategy to help your business succeed online.

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